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The wearable smart device market is booming, with smartwatches and smart rings leading the charge. If you’ve ever considered getting the latter, Oura is the name you’ve likely seen everywhere. While some of the latest models with a high price tag of nearly $500 will give most budget-conscious shoppers pause, there are major deals on Oura Rings during Amazon Prime Day. In fact, they’re some of the best discounts we’ve ever seen on the highly coveted smart ring.
The Oura Ring 4 is on sale during Prime Day for up to 48% off. With up to $240 in savings, this Prime member-exclusive deal makes it available at its lowest price ever. The metallic gold colorway offers the biggest discount with a sale price of $259, while the silver option offers the lowest sale price of $215.Â
As someone who has used an Oura Ring 3 for years, I’ve been waiting for a chance to upgrade, and it looks like Prime Day is the time to do it.Â
Oura Ring 4 Gold, $259 (was $499) at Amazon
Courtesy of Amazon
Oura Ring 4 Silver, From $215 (was $349) at Amazon
Courtesy of Amazon
Why the Oura Ring is a smart investment
Oura Rings combine smart technology and style, giving you a sleek health and fitness tracker that doesn’t look like an eyesore. Rather than a smartwatch that you can attempt to blend into your outfit with a new watch strap, it offers a design-forward approach to health and fitness tracking that you can wear on your finger without it feeling (or looking) obtrusive.Â
The Oura Ring 4 launched in 2024 and, up until early this June when the Oura Ring 5debuted, was the latest smart ring in the brand’s lineup. The smart ring tracks over 50 health metrics, from sleep to stress to heart health, using small and discreet smart sensors. Based on your health data, you get daily scores that provide insight into your biometrics. Oura already does a great job at making health information digestible on its app, but it has an AI advisor feature that takes it up a notch to help you understand health data more, along with providing actionable tips to improve scores, like sleep and stress.
Related: Walmart slashed the prices of expensive electronics by up to 88% off
In addition to being slimmer than previous models, the Oura Ring 4 has a long battery life that can last for up to eight days. As an Oura Ring 3 owner, decreased battery life has been one of my biggest concerns and reasons for considering a new ring, so an upgraded battery is certainly a plus.Â
Shop more Amazon Prime Day deals
- RingConn Gen 2, $209 (was $299) at Amazon
- Prxxhri Smart Ring, $57 (was $100) at Amazon
- Osawalla Smart Ring, $40 (was $59) at Amazon
Is an Oura Ring 4 worth it?
The Oura Ring 4 is a fantastic investment that can track your health and help improve your wellness. With Amazon Prime Day slashing the price by up to 48%, it’s up to $240 off and available at its lowest price ever. If you’ve been waiting for the best time to get an Oura Ring, now’s your chance to get one of its newer models at a deep discount.
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